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Flavour Club Offers Sweet Sports-Free Pop-Up in Shepherd’s Bush 
Haagen dazs flavour club

We’ve got the inside scoop on the sweet new Häagen-Dazs Flavour Club, offering free entertainment for those seeking an alternative to the summer of sport.

They don’t like working on Sundaes (boom-tish) so this Friday and Saturday (12 and 13 July) Häagen-Dazs bring a sports-free sanctuary to Westfield London, featuring live comedians, DJS, a disco van, lawn games, chill out areas and all the ice cream.

The Shepherd’s Bush pop-up is the London leg of the Häagen-Dazs Flavour Club tour, with a gaggle of free entertainment, plus a Happy Hour from 3-4pm when they'll be handing out free Bites in Salted Caramel and Chocolate flavours, to enjoy during a special guest performance from Drag Race UK star, Vinegar Strokes on Friday and Saturday.

Haagen Daazs merch

Team Ice Cream can then round off the evening with some sweet beats from DJ Sub Low on the rooftop of the pimped up ice cream van. 

Mini cups will be on offer in flavours like Salted Caramel and Strawberry Cheesecake and official Häagen-Dazs Flavour Club merch will be on sale, including limited edition sports-style jerseys and scarves as a playful alternative to sports gear.

It’s a cream come true for footie and tennis-avoiders, so don’t affogato put it in the dairy.

Häagen-Dazs Flavour ClubWestfield London, Ariel Way, Shepherds Bush, W12 7GF. 12 and 13 July. 1pm - 6pm. Free entry.

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